"REAL Music: Dying On The Vine"
I watched the Nobel Peace Prize Concert last night on AXSTV. The stage
was gorgeous, the show well produced, and the cause is first rate
(Organization for the Prohibition of Chemical Weapons).
As for the performers.... I just don't get it. Morissey ? Jake Bugg ?
James Blunt ? Timbuktu ? WHO ARE THESE PEOPLE? Yes, I've heard of
Morissey but had never seen him perform or heard any of his music. I was
speechless of his three-song performance. His "hit", "Satellite Of
Love" left me not only completely cold, but I could not for the life of
me figure out HOW he became so popular. NONE of his songs could hold a
candle to even the lamest hit of the 70's or 80's. As for stage
presence... are you kidding me? IMHO he has NO attributes that would
elevate him to a "star". I watched his performance with the horror of
driving up on a car wreck. Even when I closed my eyes I could not
convince myself that this artist deserves the accolades heaped upon him
by the media and the industry. I don't know…. Maybe he's like Bono,
doing so much good for humanitarian purposes that he transcends the
industry altogether. But for THIS fist-time listener/viewer it was a
pure waste of broadcast minutes.
To me, this is just further proof that modern music is dying. And the
shows hosts were out there after every performer extolling the virtues
of what stars these people were. No wonder they choose actors and
actresses to act as emcee's !! They are trained to convince you of their
sincerity. If I were a paid actor, hosting one of these "sham shows"
would be the most difficult part of my career. I mean, at least we KNOW a
movie is make believe. But standing out there on a stage and pumping up
the audience with industry-supplied fodder designed to convince the
folks in the seats and the folks at home that these performers are "the
real deal"……. No… I could not do that. Maybe it is because I am a
musician and I DO know the difference, and I'd wager that ALL the
musicians present in that auditorium had that thought cross their minds
as well during one of those performances. Sure, the lights and the smoke
and the mirrors are the trappings of a good support mechanism, but what
will happen when all that becomes commonplace? Oh, wait! It already
has! But the industry has noticed that it doesn't matter any more!
Today's young audience was raised on MP3 files played through a pair of
Wal Mart $9 earbuds.
In the old days, we did not have to be told that an artist was "worthy" -
we could easily see, hear, and feel for ourselves that this was pure
talent standing on stage. And that is TRULY scary, because if even the
audiences do not know real talent, the actual passion and understanding
for REAL music is also going down the drain. I see evidence of this in
so many areas. Live performance venues used to be SRO. Today, only half
remain in business for lack of support. You have to travel to a regional
music scene to even FIND a decent venue that has a manager who knows
the difference between a good draw and a lame performer or group. I
realize that, living here in the Ozarks, I am not exactly in the center
of the music universe, but you'd think in an entire STATE there would be
some kind of support for local and regional music and artists, or at
least SOME kind of vibrant music scene. But here in Arkansas, the ONLY
city with a semblance of a music scene is Little Rock, and it is simply
by default because it is the capitol of the state. Ft. Smith,
Fayetteville, and Hot Springs are the largest cities in the state and
they DO offer some type of entertainment facilities, but they are mostly
bars and thinly-disguised saloons catering more to the alcohol consumer
than any patron of the arts. I am personally acquainted with hundreds
of musicians who are starving in this state because the live music
industry here is dying on the vine. Some of the people are the best
players and composers I have ever heard, and yet I see them every day
walking into pawn shops in defeat and selling off their precious
instruments because they have little choice.
I blame a lot of the demise of the music industry on those holding the
reigns of the record industry and the huge music publishers. Many people
do not realize that in the world of music publishing, the LARGEST
percentages of income from music publishing is derived from television
broadcasting. HUGE sums of publishing royalty income are paid when a
song is broadcast on a television show. This is one reason the TV shows
like "The Voice" have become so popular. Large music publishers are
pumping millions of dollars into these TV shows, and it is not by
accident that certain songs are selected for the contestants to perform
in the competition. Millions of people watch these shows, and it is
purely by design that "extra points" are awarded to the artist that has
the most iTunes sales. The entire show is structured around the music
used. Is it by accident that a major sponsor of The Voice is Verizon?
Just the downloads ALONE are in the millions of dollars! This is all
where the term the "music business" comes into play.
Don't get me wrong. The "music business" has always been more about the
business than the music. All this started years and years ago when
Colonel Tom Parker discovered how to exploit Elvis Presley's career and
image. Of course it was being done before that. The set pieces were all
in place stemming from the careers of popular artists like Bing Crosby
and Frank Sinatra, but when Elvis and rock and roll hit the scene, the
Big Music Business Boys sat up and took notice. It was also at this time
that the population of the US was growing by leaps and bounds. An
entire generation of music consumers with willing wallets blossomed into
retail sales exceeding hundreds of millions of dollars. The RIAA
(Record Industry Association of America) created the "Gold Record Award"
for millions of sales of product. Rock music splintered off into
sub-genres. Country music flourished beyond our wildest dreams. Even
JAZZ music had a large audience, which was pretty much unheard of before
the 60's. As the music business flourished, so did the support
industries like music instrument manufacturers and other music
merchandise (record players, tape recorders, etc.). Then came audio
cassettes and eventually digital CD's.
Today this train wreck has evolved into digital distribution…… A
complete absence of physical property. It's all about the downloads
today, which brings us right back to these popular TV shows where
downloads count as "bonus points" for aspiring new music stars. But in
the process, music as an art form has been dismissed. Back in
the 60's and 70's when a new album came out (record albums… remember
those?), we consumers would eagerly pour over the cover art and the
liner notes while we played the entire album over and over until we were
thoroughly familiar with every little nuance of every song. We would
retrieve lyric sheets from the record sleeve, thoughtfully provided by
the artists, and follow each word uttered by our favorite bands and
singers. The lyrics ACTUALLY MEANT SOMETHING, and you could understand
what the artist was singing about. Imagine that! Artists back then felt
that they had a social conscience and a responsibility to their fans. In
large, today's artists could care less about their fans, aside from
ensuring the sales of as much product as possible, and making sure they
show up at concerts for ticket sales and merch sales after the show.
Thanks to such modern technological marvels such as Auto-tune, EVERY
artist has perfect pitch. Instead of actually sitting down with their
fellow band-mates and honing their skills and rehearsing a song over and
over until they felt they were ready to record it…… properly and
correctly….. Artists today walk into a studio and sing to a prepared
track which has been assembled by a team of production techs
knowledgeable with modern music software and drum sequencers. They sing
the song multiple times - using the aforementioned AutoTune to make sure
their sour notes will never be heard by the public. When they are done
singing as many as 20 tracks of the same vocal parts, they exit the
studio, leaving all the "comping" (selecting the very best line from the
multiple parts and assembling them into a single "perfect" vocal track)
to be done by the engineers. And THAT is how a hit song is assembled
in today's music industry.
I'm sure many of the younger generation would simply say "You're a
dinosaur, old man. Go back to your oldies". But after over fifty years
in the music business I DO know what real talent is (was). I recognize
real music when I hear it, no matter WHO recorded it or performed it.
There ARE still some real music-makers in today's market but they are so
sparse that it takes literally hundreds of hours of listening to find
just ONE that would be equal to even the top 40% of the hits from twenty
years ago.
It's truly a sad day in Mudville for real music.
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